Not meant as critizism but either a brief is a brief or not…:)

And I would like to make a few comments in regards to logodesigner.
——————————————————————————————————-
“I’m a bit surprised both of the designs take the label part of the slogan so literally.The problems i see with that is that the label tags could actually be mistaken as price tags, that there are quite some trademarked “label” logos out there already and most important the aspect of a possible future rebranding: What do you do when you want to change the slogan one day ? If the logo visually relies too much on the label/tag aspect, then you would have to change the logo as well.”
——————————————————————————————————-

I’ll agree with you on all of this but let me add that around here all the department stores that sell shirts have “tags” which have the “label” printed on them. As a SS shop owner with over 7k products I put what Spreadshirt means to me into this logo. Right or Wrong everyone has a right to their opinions and I love to hear responses no matter what they are.

The tag/label represents the possibilities and the trailing thread/string from the S shows the path Spreadshirt brings to allow your own label/branding to happen. I wanted to go into detail in my original submission but didn’t have time. So for that I apologize. I also wanted the tag line to fall under the word spread to form “spread your own label” because in reality that is what Spreadshirt is trying to allow us all to do.

——————————————————————————————————-
“To me, the “your own label” message is meant more in a “your own brand/design” kind of way.So in that way the old fingerprint idea expresses that part better than a label symbol could i think.So, maybe it wouldn’t be a bad idea to concentrate on bringing the “shirt” aspect across as equally important as the “your brand” message without the concept visually relying too much on the slogan.”
——————————————————————————————————-

I thought the old fingerprint idea was a great looking concept to show “identity” but that’s as far as I could see. At first glance a fingerprint and the word Spreadshirt would force me to dig deeper to see exactly what the company does. While my tag/label may not be the best idea to some I used it to try and show the ties between the company and merchandise / apparel. I did however like one of the other finger print logos in last weeks submissions that showed a shirt embedded into the fingerprint.

——————————————————————————————————-
To me, the “your own label” message is meant more in a “your own brand/design” kind of way.So in that way the old fingerprint idea expresses that part better than a label symbol could i think.So, maybe it wouldn’t be a bad idea to concentrate on bringing the “shirt” aspect across as equally important as the “your brand” message without the concept visually relying too much on the slogan.
——————————————————————————————————-

For this I will agree also. But while I was doing this I saw two paths. One was to express what Spreadshirt does and offers to us as shop owners. The second path was to express what can be accomplished by using spreadshirt from a shop owners prospective. I choose the first method since I think it’s really important to show what Spreadshirt does.

——————————————————————————————————-
A good logo should be able to still stand on its own even if you change the slogan as the logo’s main function is to represent a whole company, their product and core values, not just the slogan.
——————————————————————————————————-

In todays age people change slogans a lot and yes if Spreadshirt used a logo like mine then it would be hard to change the slogan unless it was in the same relation. But a lot of companies that change their slogans usually do so when they change/upgrade services or products. And then some like to do a complete re branding to express that. Such as in this contest.

In closing I wanted to say thank you again to everyone and also say that I enjoyed many of the logo ideas submitted. It’s great to see a community come together with ideas.

And to logodesigner I would like to thank you for you lengthy input/opinion. It was a good read :) I have no “pride in authorship” therefore I take all opinions as something to help me improve my abilities.

Good luck in week 2 all!

PS if anything is misspelled I’m sorry. My keyboard batteries are dieing today and it like to stop typing at random :(

Few comments:

I’m a bit surprised both of the designs take the label part of the slogan so literally.The problems i see with that is that the label tags could actually be mistaken as price tags, that there are quite some trademarked “label” logos out there already and most important the aspect of a possible future rebranding: What do you do when you want to change the slogan one day ? If the logo visually relies too much on the label/tag aspect, then you would have to change the logo as well.

To me, the “your own label” message is meant more in a “your own brand/design” kind of way.So in that way the old fingerprint idea expresses that part better than a label symbol could i think.So, maybe it wouldn’t be a bad idea to concentrate on bringing the “shirt” aspect across as equally important as the “your brand” message without the concept visually relying too much on the slogan.

A good logo should be able to still stand on its own even if you change the slogan as the logo’s main function is to represent a whole company, their product and core values, not just the slogan.

Just a bit food for thought…

Didn’t SS have a lot of entrys with “Shirt Logos” at the first OLP. So why SS did not chose one of the many “Shirt Logos” at that time. 70% of all Logos were Shirt Logos.
Most of the SS Competitors have a Simple Shirt Logo.
Now i can see the same stuff again so far. All of the finalist in here, are again Shirt Logos.