The Molecular Goodness direction is a visually exciting identity which is derived from Spreadshirt’s core brand attributes: quality, ease of use and individuality. Out intent was to instill Spreadshirt’s brand proposition - Your own label - into an identity system that was unique and would work impeccably in different mediums.
When a new star (shirt;)) is born… The customized clothes from spreadshirt are always an eyecatcher & a uniqe object (TM). This logo represents that point of individuality.
This logo incorporates different colored swatches to symbolize that at SpreadShirt.com, you can customize your product the way you want it. The basic theme for this design is custom designs at Spreadshirt.com.
Customize ur own unique label & wear it, stand out from the crowd with ur own design (the grey shirt represent that).
Also it is a zipper (to emphase the clothing aspect).
*Update* I have updated my entry with corporate design & some posters. Also there it is a slightly change in the logo itself (spacing/size)*
Customize ur own uniqe label & wear it, stand out from the crowd with ur own design (the grey shirt represent that).
Also it is a zipper (to emphase the clothing aspect).
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