Here are some further variations of the labelrange-logo. The claim is now a little bit bigger. Click to see more of them!
Author Archive for nieke
*Updated* - Domains added
And now the refinement of the labelrange-logo.
The “T” is now happy to be positioned in the second line 
The logo works naturally in three colours, and even one colour is possible.
The idea is to show a “digital” t-shirt with a little arrow inside. This gives you the link to the online-shop. You only have to click on the button to get your own shirt (and label).
This version is designed with 100% colour in all labels. In the full post are two other variants, with transparent Additional description and images
Three labels perform the letter “S”. You can adopt a third colour when its needed.
The simple “S” is memorable and it even works without typography.
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i think this one is closer to the brief ––?
The label is now a button with a hand inside. The hand says “hello” to everybody and wants to catch the title “spreadshirt” – like everybody wants to have and create a spreadshirt of its own. The hand is a symbol for your personality and individuality. You don´t have to show a t-shirt, because the title includes the product already. The very simple one-colour design offers you to use much more colours for different needs.
If you double the letter “S” you can design (for example) an abstract butterfly. The butterfly SPREADS his wings and enjoys freedom. Therefore this little figure stands for freedom and beauty. Freedom as a link for your own unlimited creative ideas. The beauty is a reference to the high quality of spreadshirts unique products. The handwritten claim emphasizes the individuality of the label. If you like to differentiate between numerous productfields, you can shape the butterfly to another character with new fitting colours. On the website the butterfly and other characters can be animated.
Der Titel (SPREAD TO) ALL DIRECTIONS steht für mich sinnbildlich für Internationalität, Kreativität, Flexibilität und das große Produktangebot von spreadshirt. Denn nichts scheint unmöglich! Die Vielfalt von Ideen, Farben, Produkten kommt über die wie Pfeile anmutenden T-Shirts zur Geltung. Die T-Shirts im Logo sind in den Druckfarben cyan, magenta und yellow angelegt, und ermöglichen durch ihre Transparenz neue Farben. Von Weitem erscheint die Bildmarke wie eine Blume oder wie ein sich drehendes Rad, was immer in Bewegung ist.
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The monkey walkes as a kind of mascot over the logo. Nimble and neatly like the production workflow of spreadshirt. Further more he stands for attributes like playful, suprise and humorous - similar to the designer who creates drafts. Additional description and images
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