Author Archive for AlexanderWende

alexander_wende_put_together_yourway_preview.jpg
The symbol itself represents the shop-owner & his customer (or
spreadshirt & the customer). The outcome of this is an “S” for -s-pread-
s-hirt. Also it stands for your own way u can put together your own
clothes, put many items together to your shirt (the “S”)!
I think it is memorable & flexible/easy to use.

The font is modified to fit the symbol, it emphase the put together or
your own way to represent your label/shop!
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Say hello to Y.O.L. [update] A small update & refinement of the icon + other variations

 

 

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alexanderwende_growing-individual_prev.jpg

This time I let some room for interpretation ;)

But if u want to learn more about the concept visit here:

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growing

Please check inside for the conceptional thoughts!
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Say hello to�…elvis?!

Nope, I’m callin him “YOL” (I know, very creative lol) Hope u like him as much as I do, it is my favourite mascot/logo that I ever made so far.

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gone-bad.jpg

It is a little bit naughty, just for fun ;)

…look inside for the baaaadest logo & typography u’ve ever seen!

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refinement

a refinement (against nudity/u are the key)

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alexander_wende_mixed_up_preview.jpg

WHAT DO U THINK? Come and see inside. Additional description and images

imagination

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your own label certificate

“Your own label” certificate

Put your thoughts & imagination/creativity (the fluffy circles) on your clothes from spreadshirt (the own crafted/piled “TM” shirt) = it is your own label

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eyecatcherWhen a new star (shirt;)) is born… The customized clothes from spreadshirt are always an eyecatcher & a uniqe object (TM). This logo represents that point of individuality.

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createownlabelprev

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customize clothes2prevCustomize Clothes 2nd version.

That version have a softer font & is more abstract.

 

The blue part of the symbol stands for individuality & standing out of the crowd with your own customized clothes from spreadshirt. (the “i”point from “shirt” is emphasing this fact of “your own shirt/label/something special”)

The grey part of the symbol stands for spread. In addition with the blue part of the symbol it is result in/meaning:
“spreadshirt, your own label”

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yourethekey_preview…open your mind…!
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Alexander_Wende_costumize_clothing_preview

Customize ur own unique label & wear it, stand out from the crowd with ur own design (the grey shirt represent that).

Also it is a zipper (to emphase the clothing aspect).

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2

Inspired by the post from adam (Hang on, isn’t that a giant…)!

PARENTAL ADVISORY - EXPLICIT CONTENT ;)

 

 

 

Which arrangment/version do u prefer? write down ur thoughts

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*Update* I have updated my entry with corporate design & some posters. Also there it is a slightly change in the logo itself (spacing/size)*

Customize ur own uniqe label & wear it, stand out from the crowd with ur own design (the grey shirt represent that).

Also it is a zipper (to emphase the clothing aspect).
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ss2

*update // one more version added (looks more like a puzzle thats missing), also there versions for print in color and black&white..+ t-shirt…*

SPREAD UR SHIRT (YOUR LABEL)

Your Imagination is the missing puzzle fragment. Fill the gap & spread ur label around (star stands for that). Come in and be the star at spreadshirt!(it looks positive and inviting because of the gap)
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ss2This one is like ur old logo but it is a more abstract fingerprint and represents more the “own label” tag. You can change your colors in the print & web ads/poster and so on.. like u want to give it the meaning of individuallity. I think it represent the SPREAD->SHiRT company name very good as well.
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logo

**UPDATE** Sorry for the fast update But I have to do this *g*. I’ve done a little update to this one with one more example and a “simplicity-meter” for the typography and a little kerning correcture…

 

In my second entry I extendet the Tetrisidea of the first concept. With the first concept as a basic, I have genereted this logo. With the piled stones which symbolize a T-shirt can be coloured arbitrarily. They emphasize once again the “do it yourself” concept of Spreadshirt. The Logo with the V-neck and the arrow below can look like a screw, a nail, a pencil or a T-shirt. In my opinion these symbols transport the message “your own label” very well.This is the moment were you can go crazy, you can use the logo in a flexible and creative way (scroll down for some thoughts from me). The pencil (=the logo) is ablo to draw any motive in dashed lines, this design element can represent any message for promotion/advertising for web & print. Also you can easily cut or stamp the logo, since it is held simple.I’ve tryed to create a typography which is semantic to the words “spread shirt” to support the logo, my goal was to to achieve a good typographic brand recognition also without the logo. Comments, good or bad are very welcome as long as they are objective.

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Did you take part?

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The contest closed on the Sunday 14th Oct. Thanks to everybody who took part! We've unveil the top 3 winners on the 27th Oct at 7pm.

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