
Better late than never…impressed with a lot of the entries here.
We choose the designs on the shirts we wear because they say something about us…an extension of who we are, how we feel, or at least how we want to be portrayed. Our clothing tell others that we are “happy”, or “angst”, a “sports afficionado”, a “biker”, “dangerous”, “cynical”, etc. As such, I used quotes in my logo that encompass the shirt label bubble to bring forward this idea of visual self-quotation. But they are not just quotes, but are part of the shirt label itself, becoming it’s sleeves. The label itself is empty, inviting the viewer to fill in the blank with his or her own identity. The letter “e”, which is a common symbol for online marketing, has been upturned, as if it’s speaking the bubble label itself. This references at the online presence of SpreadShirt. I also decided to place the tagline below the word “spread” instead of “shirt” to emphasis the notion of wanting to “spread your own label”.










Last 5 entries by gdes1gn
- Reveal yourself - October 14th, 2007





nice & creative logo, but don’t like the dashed line in the shirt. Could be hard to see in small size because they’re thin & negative. I think that could be problematic in print. Your other logo is a “kicka§§” one;)
Thanks for the input, Alex, I think you’re right.
BTW loved your anti-nudity campaign…good stuff, man!
that’s a nice idea!