A dynamic character marked as a ‘X’ sign… It’s up to you to give him your direction. It’s up to you to sign your shirt! You add the value of your wearing and now you’re not a ‘X’ person…
Three parts compose this logo, and one of them is versatile so as to reflect the customer personnality. Want to know more about it? Three parts compose this logo:
1/ The sign is the basic logo of the brand. Dynamic character designed from a ‘X’ sign. IT’s UP TO YOU TO SIGN YOUR CLOTHES. It’s up to you to give us YOUR direction
Simple design with two colors that can easily be changed according to the layout. It doesn’t show that spreadshirt sold only “basic” tee shirts.
2/ The brand name : This part is important for now, but when SpreadShirt will have spread all around the world ; - ) it won’t be necessary anymore to mention this. Indeed, the first part has a strong impact and easily remembred by customers community. Also a simple design whose colors can be changed along with SpreadMan
3/ The sentence that will certainly evolve along with SpreadShirt’s strategy: It’s the most versatile part. The main concept resides in the fact that a font reflect a personality. The font can be changed according to customer’s profile: sportswear, lady, or babies, urbanwear… See examples below…
CONCLUSION:
This logo is versatile an can evolve but it also has a strong personality that can easily be remembered .
And now let us see a few exemples of this logo composition adaptability:
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